getting started

So you want to sell mobile content. If you read and believe the hype and forcasts then you would be right to think that there is a vast pot of gold at the end of the content rainbow.The information that is not so widely avialable is ' how' you sell content.
Lets say you have signed up to a mobile content site builder and chosen a billing package from a billing aggregator both on hefty monthly fees, then what ?
Here you have (eventually ! )your spanking fully loaded mobile content storefront with integrated operator billing and you ready to sell content, but to whom and how ?
To mobile users of course ! Well yes, but its not quite that simple, although you have probably been led to believe that it is fairly simple ? Just look at the numbers ! Billions are spent on mobile content each year and its rising fast ! Yes but........